Why Calls-To-Action Are Important

What’s a call-to-action? In marketing, a call-to-action or CTA is an instruction to the audience to provoke an immediate response, typically using an imperative such as „call now,“ „find out more“ or „schedule an appointment.“ Calls-to-action take on many different looks and purposes when you’re marketing your real estate business. You’re in business to sell …

Real Estate Photography Tips For Realtors – Don’t Do it Yourself, You’ll Lose Your Commission Check

I’ve done it myself; taken what I thought were great listing pictures and used them for my online MLS listing. My clients thought they were fine and I thought they were just fine, until I started working as a buyer’s agent in Seattle a few years back. I worked with over 40 different buyers a …

Advantages and Disadvantages to an MLS Search

MLS searches (or Multiple Listings Service) are based off the principle; „Help me sell my inventory and I’ll help you sell yours.“ It is a unique concept, though one not many other industries use. Real estate brokers acknowledge the advancements in technology once MLS searches became popular, and are willing to present the advantages and …

Public MLS System in Canada – How Does It Work?

The public mls system is the official site of the Canadian Real Estate Association. It is the gateway to all the listings across Canada. As stated at their website the public mls website is a medium provided by REALTORS® across Canada to help market properties that are listed on the mls. Ths definition of mls …

Applying For A VA Loan – Is It Difficult?

The home mortgage loans guaranteed by the U.S. Department of Veterans Affairs have been a popular way for veterans and active duty service members to afford their first homes for over 70 years. Because the home loans are guaranteed, many lenders are eager to offer these low-cost home loans for veterans. Though not difficult, the …

How to Use Instagram to Market a Real Estate Listing

Instagram’s simple platform and focus on photos makes it the perfect app for real estate agents to share their listings. However, agents who aren’t familiar with the platform may not know what kinds of pictures to post. Simply posting a photo of your listing with the address and a description isn’t going to get much …

Which Real Estate Strategy Is For You?: 5 Options

When, a homeowner, decides, it is time, for him, to sell his existing home, it may be, for any number, of possible reasons! Some are obvious, such as financial challenges, job relocation, changing personal needs, priorities, etc, while, other motivations, may be, more – personal, etc! Regardless, however, in my, over 15 years, as a …

How to Sell Your House to Avoid or Stop Foreclosure

If you have fallen behind on your mortgage payments, your lender could choose to foreclose on the loan. This means that you will lose your house and suffer a large reduction in your credit score. However, you maybe able to sell your home to stop foreclosure and avoid the 4 to 7 years of dealing …

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